The Importance of Social Media

We live in an increasingly digital age, where augmented reality is now "the realest", 22% of people meet their bæ via online dating, and increasingly more businesses are utilizing digital media platforms over physical locations to save on overhead costs. And I'm still asked, "Why do I even need social media for my business?" 1) …

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What I (Actually) Do as a Social Media Manager

I'm constantly stunned into a moment of silence after another individual living in the 21st century with drones and hoverboards asks me what it means for me to be a social media manager. I don't mean this in a condescending way, because honestly it would have been me a few years ago naively inquiring the …